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Mission Statement
The mission of Natural Partners is to assist grassroots environmental
groups to mobilize the financial and human resources needed
for them to acquire the rights to and manage strategic areas
of the world's most threatened ecosystems to ensure their long-term
preservation and stewardship for generations to come.
Vision Statement
To
assist grassroots environmental groups in mobilizing the resources
needed for them to acquire the rights to and manage strategic
areas of the world's most threatened ecosystems, Natural Partners
employs an innovative approach to win funding of conservation
projects by major corporations, international foundations,
and others. Specifically, NP partners with local groups:
- To
train/mentor their leaders in:
- Key business concepts so that they can speak the language
of business;
- Proposal writing per se emphasizing the use of business-style
language; and
- International
accountability and transparency standards.
- To conduct joint fundraising campaigns, using a methodology
that:
- Guides them through the cultivation process with multinational
firms, starting at the local level;
- Provides for the necessary follow-up contacts with decision-makers
at corporate headquarters; and
- Establishes a proactive recognition system
with benefits clearly articulated for corporate sponsors
and criteria that avoid the taint of green-washing.
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